Tesla had to raise the price of its cars around the world a few months ago against a backdrop of rising costs linked to the international situation. And obviously the brand’s customers do not hold it against it in any way since, according to the latest figures available, the manufacturer’s profits exploded to 3.3 billion dollars at the end of the first quarter of 2022.
However, the manufacturer is experiencing logistical difficulties in certain regions of the world. The Shanghai Gigafactory, for example, has been hit hard by the resurgence of the pandemic and the return of strict confinement, partially lifted in recent days. However, at the same time, the manufacturer continues to expand around the world with factory openings in Texas and Berlin in recent weeks.
Tesla continues the good news despite a tense international situation
Tesla was thus able to deliver 310,000 cars despite everything in the first three months of the year and Elon Musk announced during an address to investors that the firm would produce around 60% more units compared to the previous year. by the end of 2022. Overall, car deliveries are up 68% in the quarter, which is excellent – although the figure could have been even higher in the absence of difficulties.
About the situation in China Tesla explains in a press release: “although limited production has recently been able to resume, we continue to monitor the situation closely”. Tesla’s press release contains other rather interesting information on the firm’s minimal marketing strategy. In particular, there would have been peaks in orders coinciding with the advertising campaigns of competing brands.
Despite the controversy, the often controversial public outings of Elon Musk also seem to amuse more than shock potential customers – while putting the entrepreneur and his company in the heart of the news at little cost. Additionally, Elon Musk has revealed that he is set to mass-produce an autonomous robotaxi without pedals or steering wheel by 2024. Following the announcement of this results, Tesla’s share price soared by 5 %.