Apple puts Bruce Springsteen in the sport at the end of the year

The end of the year always rhymes with beautiful rankings made by Apple according to the popularity of its services. After spotlighting the world of music with its “Replay,” the Cupertino company now honors athletes in its clientele.

More than two years ago, Apple launched Fitness+. This new service, which has since arrived in France, should allow owners of an Apple Watch to do sports and bodybuilding exercises with professionals. Classes were for a fee and they gave a glimpse of a gym atmosphere, all in his living room.

Fitness+: Apple monopolizes the market

Over the past two years, the service has gone international, and Apple now has several thousand subscribers worldwide. A popularity that has allowed him to publish the most popular training programs within his service. Almost all categories are represented in this ranking available on the application website.

In addition to this location, Apple offers a new tab right at the heart of its sports service. It’s called Artist Spotlight and features singer Bruce Springsteen. Sports sessions designed specifically for the holiday have also been set up by Apple and are available today.

Fitness+: one service among many others

Apple Fitness+ is part of a larger plan at Apple aimed at diversifying the Apple brand’s revenue. While sales of physical devices are still very good, Apple has been looking to expand its horizons and has been turning to the service market for a few years.

In addition to Fitness+, Apple offers its own video streaming platform (Apple TV+) as well as its mobile subscription video game service (Apple Arcade). The Apple News+ service, not available in France, wanted to revolutionize access to information, but faced with the reluctance of several major American media outlets, the service never managed to establish itself on Uncle Sam’s land. – Official app

By: Keleops AG

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