AirPods x Harry Styles: discover the new advertisement from Apple

For more than a week, it’s been mad love between the artist Harry Styles and the Apple Music streaming service. After a unique and exclusive concert that must have attracted many teenagers who were on competing services, Apple is relaunching a new collaboration with Harry Styles for an advertisement that you will soon see on TV.

New advertisement to discover

Harry Styles’ new album is available on all streaming platforms, however if you subscribe to Apple Music, you will have a little more… Your experience will be more complete and more immersive thanks to spatial audio which will give you the impression that you will have the artist next to you!

For this new advertisement, Apple has selected the title Music for a Sushi Restaurantthe first track from the new album Harry’s House who came out on May 20 at Columbia Records.
Without the intervention of the artist in the advertisement, Apple chose dynamic images with several colors, this spot is clearly reminiscent of the old iPod advertisements that we could see in 2002-2003.

Harry Styles

With the YouTube post, Apple quickly sums up the benefits of spatial audio:

The magical AirPods listening experience with Spatial Audio meets Harry Styles’ new album “Harry’s House”. With dynamic head tracking, to hear sound all around, you’ll hear Harry Styles like never before (Spatial Audio works with compatible devices and supported content).

Spatial audio with dynamic head tracking is one of the great novelties of the third generation of AirPods. Apple engages in significant communication around this feature in its marketing campaigns, this is mainly explained by the absence of such an equivalent on competitors’ wireless headphones.

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